CHICAGO (Reuters) – U.S. sports leagues, corporate sponsors and media companies can score big points by using social media and are racing to create accounts on Facebook, MySpace and Twitter for fans. Those social networks help businesses in the sports world build stronger ties with consumers, and the connections made by leagues can help them in ways that can pay off.
The “2010 Digital Marketing Outlook” report found that 81% of the brand executives surveyed expected an increase in digital projects in 2010, and one-half will be moving dollars from traditional to digital budgets. Further, more than three-quarters think the current economy will push more allocations to digita
Social media, blogging, and tweeting have proven to be viable, usable communications tools with far reaching uses- some of which are still being defined or refined.
“Build it and they will come” only works in the movies. To get customers into your store or website, you’ll need nothing short of a bulldozer crew or great marketing! To help, entrepreneurs are often inundated with tools such as SEO, Twitter and Blogs, but with only limited resources it can be difficult to choose [...]
We’ve discussed some tactics to get your company better engaged with social media. Lest you think there’s a limit to how you can connect with business and customer facing audiences, we’ve assembled this list of more than 35 companies who are experimenting with social media in a host of different ways.
Ty and Laura’s Wedding
I shot my first wedding this past weekend. My brother-in-law, Ty Godush married Laura Aktins and a good time was had by all! I shot ...
North American Tackle Site Goes Live
We launched a new site for a tackle company called North American Tackle. The site features their two primary series, Riverbeast and Oceanbeast. They have ...
Cox Group Launches FishPAA.com
We recently did a project for the PAA (Professional Anglers Association) and a website project actually ended up turning into three separate websites. Although it ...
Mark Zona Proposal
Just finished a nice project for Outdoor and Fishing personality Mark Zona. Mark's new fishing show will begin airing on the Outdoor Channel in 2011. ...
Cox Group Launches SBI Site
We recently launched the new website for Superboat International (SBI). This is the top offshore powerboat racing series in the US. The site was a ...
