COMMUNICATION

Public Relations

Many people are unsure of what Public Relations really is, and how it differentiates from marketing. Public Relations, sometimes abbreviated as “PR”, is the conscience of the organization. “You can’t communicate yourself out of a problem you behaved yourself into.”

Public Relations is a management function that provides 4 services:

    1. Defining objectives, policies, and philosophies
    2. Facilitating organizational change in harmony with adaptive environments
    3. Creating and maintaining a positive image for the client / business
    4. Most importantly, communicating with internal and external publics

Public Relations is values-driven, being concerned with reputation, not images. Cox Group has multiple decades of experience utilizing the traditional 4-step model in meeting organizational goals: research, planning, communication, and evaluation. We have taken businesses around the world to 4 continents, including inside the arctic circle and to the Orinoco River in South America.

Experience

We are boundary spanners and problem-solvers that make sure the public is learning about organizations, businesses, and sports & business properties accurately.

Decades

Demanding clients require those with specific knowledge and experience.
AREAS OF EXPERIENCE
  • Sports Public Relations
  • Fortune 1000
  • Company Blog Entries
  • Event Coverage Press Releases
  • Multilingual Public Relations
  • Press Conferences
  • Mass Delivery
  • AP, Newswire & more

Commitment to the highest quality

Drive engagement and drive results

Over service and over deliver

Embrace opportunities from change

Additional Marketing Services

Full service marketing agency providing clients with dozens of complementary marketing tactics and services.